about us

Objectives

ADHUNIKA FOUNDATION is a nonprofit charitable organization under section 501(c)(3) of the US Internal Revenue Code. It is a global volunteer based organization. Adhunika Foundation’s primary objective is to promote the usage of technology among the women of Bangladesh in order to bring about positive social change in their lives, thus contributing to the advancement of gender equality in Bangladesh and the empowerment of Bangladeshi women.

To this end, Adhunika Foundation aims to raise funds to expand efforts to promote the use of technology among Bangladeshi women and to invest in the necessary infrastructure for increased use of technology. Adhunika Foundation also aims to establish exclusive partnerships with various organizations, and in so doing, create a network of organizations that Bangladeshi women can connect to, and develop much needed information technology (IT) and communication skills for women. Finally, Adhunika Foundation intends to provide a virtual platform for the voices of Bangladeshi women by promoting their personal stories, highlighting female role models, creating awareness of woman’s issues and connecting them to other organizations that work towards women’s advancement.

Adhunika was created in March 2002, initially as an internet-based network for the women of Bangladesh. As a portal which existed as an online resource for Bangladeshi woman, Adhunika was unique and visionary. The original goal of Adhunika was to learn, as an organization, and to help its members learn, by facilitating the exchange of information and knowledge among its members. As a purely online entity, Adhunika started online, as a website. The website was www.adhunika.org, and it acts as the gateway to the Foundation, although Adhunika has since evolved to develop a significant offline existence as well.

Mission

Adhunika Foundation is dedicated to bringing about positive social changes in the lives of women of Bangladesh by promoting the use of technology among them.

Vision

To use information technology as a platform for involving volunteers in changing the lives of Bangladeshi women living in Bangladesh & around the world.

Adhunika plans to evolve as a notable institution for providing information technology skills to the women of Bangladesh and thereby connecting them to a network of organizations. Adhunika aims to establish exclusive partnership with various organizations – non-profit and for profit, and in the process develop much needed information technology (IT) and communication skills for women.

Logo

The Logo is designed by Adhunika’s long time friend Artist Mahera Khaleque, following is a note from her:

Adhunika’s logo is comprised of three design elements: line, shape and color. The red and the green represent the colors of the Bangladeshi flag, while yellow brings brightness to the entire composition.

Logo by Mahera Khaleque

Logo by Mahera Khaleque

The logo unites the thought of the homeland, women, and their future. The red circle at the background commemorates the fallen in the Liberation war of 1971 as it does for the flag. Highlighted by the white and the yellow lines, the green shape combines a couple of ideas: an abstracted “Shore-a,” which is the first alphabet to spell the word Adhunika in Bengali. It also resembles the shape of a seed. Conceptually conveying a sense of birth or creation, a seed signifies the birth of an idea or the beginning of a hope… in this case, for women as the act of giving birth relates to the experience of women. Also, green is viewed as the color of vitality.

Mahera Khaleque. USA